Jake Paul Project for PASCAL
For PASCAL, a California-based color diamond brand, I designed a landing page celebrating their custom collaboration with Jake Paul for his headline match against Mike Tyson. The project showcases two key pieces crafted for the fight — bespoke boxing shorts and shoes — blending athletic performance with bold, luxury design.
A highlight of the page is the first half of the second video, featuring a custom animation I created: a stylized sequence illustrating Jake Paul’s boxing moment through minimal line drawings and a striking spotlight of bold color. The animation brings energy and motion to the narrative, adding a dynamic visual layer to the storytelling.
The published site is linked at the bottom.
A highlight of the page is the first half of the second video, featuring a custom animation I created: a stylized sequence illustrating Jake Paul’s boxing moment through minimal line drawings and a striking spotlight of bold color. The animation brings energy and motion to the narrative, adding a dynamic visual layer to the storytelling.
The published site is linked at the bottom.